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Will Baby Boomers Go Bust?

Publisher:  The National Golf Foundation
Published: 2013
Format:  7 p, PDF

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Baby Boomers will have the most immediate impact on the bottom lines of golf courses, manufacturers, suppliers and retailers. The oldest Boomers are at or near retirement age, but many have suffered from the effects of the most recent recession. Has the economic downturn permanently changed Boomers' behavior towards golf and muted the potential impact the golf industry can expect from this very important segment? Originally presented at NGF's 2013 Golf Business Symposium by NGF CEO Joe Beditz, this presentation introduces data that can help golf businesses prepare for the predicted impact of Boomer golfers.

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